PHledger · Go-Global AI Decision Platform · MVP
Decide where, how and whether to go global — with evidence, not hearsay.
An AI decision platform for Chinese founders and executives taking their business overseas. Answer a short diagnostic, compare markets side by side, see the entry checklist and the real cost, and get a board-ready decision memo — every claim cited, every memo reviewed by a human expert. Then land with the PHledger ecosystem: proven industry operations, a community network for your people, and engineers who build your overseas systems.
01 — The problem
Going global today runs on WeChat groups and gut feel
Scattered, outdated information
Rules on company setup, tax, visas and product certification sit across dozens of government sites and change often.
The language barrier
Regulations, contracts, bank and tax forms, negotiations, hiring and managing local staff — all in English, often in legal and technical terms. Translation is slow and costly, and one misread clause can be expensive.
Expensive first answers
A first round of lawyers, accountants and consultants costs a lot before you even know if the market is right.
No apples-to-apples comparison
Australia or New Zealand? Sydney, Melbourne or Auckland? Founders decide from anecdotes, not a consistent set of criteria.
Decisions without a paper trail
Boards and investors want a reasoned memo with options, risks and numbers, not a forwarded article.
02 — MVP scope
Six modules, one decision
The MVP covers the first 90 days of a go-global decision: from 'should we?' to 'here is the plan'.
Readiness diagnostic
15-minute questionnaire on product, capital, team, compliance and brand. Returns a readiness score and the gaps to close first.
- Readiness score
- Gap list
Market comparison
Australia and New Zealand side by side, down to city level: demand, competition, regulation, tax, labour cost, Chinese community — weighted to your industry.
- Weighted scoring
- Cited sources
Entry & compliance roadmap
Step-by-step checklist: entity setup, tax registration, visas, foreign-investment review, data privacy, product certification — with time and cost per step.
- Checklist
- Timeline
Cost & P&L model
First 12–24 months of setup and running cost, with base / optimistic / conservative break-even scenarios you can adjust.
- Scenarios
- Break-even
AI decision memo
A bilingual memo for your board: options, recommendation, key risks, assumptions and sources. Export to PDF or Word.
- 中 / EN
- PDF · Word
Expert review
Every memo is checked by a PHledger analyst and, where needed, a licensed local lawyer, accountant or migration agent before it reaches you.
- Human-in-the-loop
- Local partners
03 — From decision to landing
One platform, built on ventures already running overseas
The decision layer is new. What sits behind it is not: each PHledger venture becomes a landing service for founders who decide to go.
Decide
出海智策 Decision layer ›
Diagnostic, market comparison, entry roadmap, cost model and reviewed memo. Reuses the multi-agent orchestrator first built for SilverConnect and ElderCare OS.
- New
- AI agents
Industry playbook
SilverConnect ›
A live aged-care & NDIS operation in Australia. For care and health companies, it is the reference case and a ready channel: compliance, workforce and provider networks already in place.
- Aged care · NDIS
- Australia
Two-way bridge
颐养智派 ElderCare OS ›
China community aged-care dispatch and compliance. Connects Chinese care operators going abroad with overseas know-how — and overseas partners with the China market.
- China ↔ overseas
- Care SaaS
Soft landing
华人关怀网络 Care network ›
Local churches, community groups and volunteers who help relocated founders, staff and families settle: language, schooling, loneliness, ageing parents.
- People & families
- Local partners
Build & run
PHledger FDE ›
Forward-deployed data & AI engineers who set up the overseas entity's data, finance automation and AI — and train the local team to own it.
- Data & AI
- Embedded engineers
Small-business landing
AI Front Desk · Showcase café ›
For founders opening a café, restaurant or shop: a real Melbourne showcase café with its costs, sales and systems open for site visits — plus the AI front desk that answers missed calls and Google reviews, paid per order.
- Café & retail
- Pay per order
Home décor landing
智家定制 HomeStudio ›
Chinese factories selling direct to Australian home aged care, Airbnb hosts, hotels and student accommodation: customised room packages covering every essential, standards and biosecurity checks, shipping, installation and re-stocking. Concept product, pilot open.
- Factory direct
- Concept
Self-service landing
智洗 SmartWash ›
An unattended laundry platform starting in Kew and Hawthorn: online orders fulfilled by local partner laundromats at a mark-up, then 24/7 self-service stores, then dry cleaning and premium care. A template for founders opening an unattended retail business in Melbourne.
- Unattended retail
- Concept
04 — Ways to partner
Two ways to take part in a landing business
For founders and families who want to start or back a small business in Australia — beginning with our showcase café model. Choose how involved you want to be.
Financial investor
You invest; an experienced operator runs the business.
- › Review the showcase store's real numbers in a PHledger due-diligence memo before you commit
- › Invest directly into the operating company, under an agreement drafted by your own lawyer
- › PHledger provides the AI front desk, finance automation and a monthly results dashboard
- › PHledger never holds investor money and promises no returns
Owner-operator / store manager
You own the store and run it yourself, day to day.
- › Site visits to the showcase café: see real costs, sales, staffing and systems
- › Store landing pack: location data, setup checklist, licensed partners, systems ready on opening day
- › Four weeks of opening support, then the AI front desk paid per order
- › Best fit if you want to live in Australia and build hands-on experience running a business
! About residency and visas
Investment-based visas (the Business Innovation and Investment Program, subclass 188) closed to new applicants on 31 July 2024. A business investment does not by itself lead to residency. Whether any visa pathway fits your situation must be assessed by your own independent registered migration agent (MARN). Under the Migration Act it is illegal to ask for, receive or pay any benefit in return for visa sponsorship — PHledger and its partners never charge fees linked to sponsorship or visa outcomes.
05 — How PHledger charges
Transparent, fixed-fee where it matters
No hidden commissions. Licensed professionals are paid directly by you at their own rates. Prices in AUD, excluding GST.
Readiness diagnostic
Free
Diagnostic + one-market overview. Design-partner companies in the pilot also get the full memo free.
Decision pack
A$2,980 / A$4,980
One market / Australia + New Zealand compared: entry roadmap, cost model and expert-reviewed decision memo.
Investor due-diligence memo
A$4,980
For the financial-investor model: store financials, lease, cash-flow scenarios and risks. Independent lawyer and accountant review billed by them.
Store landing pack
A$9,800
For the owner-operator model: site data, setup checklist and partner coordination, systems set-up, four weeks of opening support.
AI front desk & systems
Per order ›
A$8 / A$20 per order captured, no monthly fee — same as the AI Front Desk.
FDE build & run
Quoted
Embedded data & AI engineers for larger companies: data platform, finance automation, AI — by project or day rate.
- ! Licensed lawyers, accountants and migration agents bill you directly; PHledger adds no mark-up.
- ! Any referral fee PHledger receives from a partner is disclosed to you in writing beforehand.
- ! No success fees on money invested and no fees linked to visas or sponsorship.
06 — How it works
From a question to a reviewed decision
- 01
Diagnose
Tell us your company, industry, goals and constraints.
- 02
Compare
AI agents research the pilot markets against official sources.
- 03
Plan
Get the entry checklist and cost model for your shortlisted market.
- 04
Review
A human expert checks facts, numbers and risks.
- 05
Land
Receive the memo — if you go ahead, the PHledger ecosystem and local partners help you execute.
07 — Pilot focus
Start narrow, get it right
Markets
- › Australia
- › New Zealand
- › Next: Singapore · Malaysia
Industries
- › Aged care & health services (with SilverConnect)
- › Consumer brands & cross-border e-commerce
- › Manufacturing & supply chain
- › Software & tech services
- › Home décor & custom furnishing platforms
- › Cafés & small retail (showcase store)
Users
- › Founders & CEOs of Chinese SMEs
- › Overseas expansion leads
- › Investors & advisers
08 — Our commitments
A decision tool you can defend
Chinese first
Ask in Chinese, get answers in Chinese. Every rule comes with the original source and a plain-Chinese explanation; memos are bilingual; expert partners who speak Mandarin come first.
Every claim cited
Answers come from a curated knowledge base of official sources, each with a link and the date it was checked. No source, no claim.
Humans sign off
AI drafts; people review. Legal, tax and visa points are confirmed by licensed local professionals.
Your data stays yours
We collect only what the decision needs, never train shared models on your business data, and delete it on request.
Decision support, not advice
The platform supports your decision; it is not legal, tax, migration or investment advice. Licensed partners give that, when you need it.
09 — Plan
12-week MVP, then a paid pilot
Weeks 1–2
Nov 2026
Discovery — interview 10–15 founders, confirm markets and industries, sign first local partners.
Weeks 3–4
Nov – Dec 2026
Knowledge base — curate official Australian and New Zealand sources, build the evaluation set.
Weeks 5–10
Dec 2026 – Jan 2027
Build & closed beta — six modules on the shared agent orchestrator, expert review console, ecosystem hand-offs; 5–10 design-partner companies.
Weeks 11–12
Feb 2027
Pilot launch — 30 companies, pricing test, decide on the next markets (Singapore, Malaysia).
Join the pilot
We are looking for 10 design-partner companies planning to expand to Australia or New Zealand in the next 12 months. Tell us your company, industry and target market — pilot participants get the full decision memo free.
! Decision support only — not legal, tax, migration or investment advice.